The Trapeze Media blog.
News, insights, and updates from the world of social media marketing, online advertising, and digital culture.
Latest Posts
TikTok Marketing
Advertising your business on TikTok, the fastest-growing social app ever.
Digital Marketing Guides
Tips and insights on social media marketing, SEO, content creation, and online ads.
All Posts
How to run online competitions in the hospitality sector
Scrolling through social media on any given day, it’s highly likely that you will see some sort of giveaway or competition. They are one of the simplest methods to drive increased social media engagement or lead generation, and we can show you how to run these whilst staying within competition guidelines.
How to use Instagram Stories to reach local audiences
If there were a tool you could use to get your product or service in front of the right people without spending a dime, you’d love it, right? Instagram Stories is that tool! Find out how to use it to reach local audiences.
Making social media graphics for your restaurant using Canva
Canva helps restaurants and hospitality venues to create food menus, Instagram Stories, and promo graphics using eye-catching templates and free icons and photos. Here’s an introduction!
My ‘Eat Out To Help Out’ Challenge: Brighton & Hove + Which venues are carrying on in September
I’m eating out every Monday, Tuesday, and Wednesday in August. Here are my street food, healthy choice, and fine dining recommendations for Brighton.
6 ways to talk to your audience during a crisis
Here are our six tips on how to write engaging and appropriate content when the general public is facing financial, economic, or emotional difficulties.
Facebook targeting: 272,000 individual attributes per user
Facebook’s advertising platform can target against 272,000 data points. It’s the most intelligent advertising platform ever and allows a marketer to pinpoint exactly who their audience is.
Facebook update: more reasons to ensure you’re smashing it on mobile.
Facebook’s traffic is predominantly mobile, so the next update could adversely affect your business if your mobile site isn’t pulling its weight.