It’s a bloody tough year to be in any kind of catering business. Just when you thought it was safe to go back in the water, UK restaurateurs are now faced with coming out of another lock down into even more restrictive tier levels, with all the associated staffing stresses, rent pressures and stock wastage that goes with it.

I am a digital marketer that specialises in working with the hospitality sector.

My ethos, generally speaking is, don’t discount, hold your worth, sell on service and quality, brand and experience, not price.

Trapeze Media team member Sarah casts a weary and cynical eye over some of this year’s festive advert offerings.

[Please be warned that Sarah is self described intersectional feminist killjoy.]

Scrolling through social media on any given day, it’s highly likely that you will see some sort of giveaway or competition. They are one of the simplest methods to drive increased social media engagement or lead generation, and we can show you how to run these whilst staying within competition guidelines.

If there were a tool you could use to get your product or service in front of the right people without spending a dime, you’d love it, right? Instagram Stories is that tool! Find out how to use it to reach local audiences.

Canva helps restaurants and hospitality venues to create food menus, Instagram Stories, and promo graphics using eye-catching templates and free icons and photos. Here’s an introduction!

I’m eating out every Monday, Tuesday, and Wednesday in August. Here are my street food, healthy choice, and fine dining recommendations for Brighton.

Here are our six tips on how to write engaging and appropriate content when the general public is facing financial, economic, or emotional difficulties.

Facebook’s advertising platform can target against 272,000 data points. It’s the most intelligent advertising platform ever and allows a marketer to pinpoint exactly who their audience is.

Facebook’s traffic is predominantly mobile, so the next update could adversely affect your business if your mobile site isn’t pulling its weight.